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Elevate Your

Hotel's

Brand's

F&B's


Online Presence.

Capture and convert more business through Local Search with our tech-integrated SEO services.

Let us help

Luau is made for

Individual Hotels

Hotels expand their digital footprint with our ready-to-use, top-level local SEO services, fitting any need.

Hotel Chains

Hotel chains can scale search visibility globally with our tech-driven, multinational SEO solutions.

F&B Outlets

F&B outlets grow their digital mix, generating impressions, clicks, calls, and foot traffic via local search.

Together, Everywhere

Luau has established a global footprint, serving over 650 clients across 70+ countries, including regions in Europe, the Middle East, Africa, Asia, Asia Pacific, and Oceania. Our services help multinational clients achieve targeted local market visibility and accurately position their businesses globally by providing innovative solutions that bridge the gap between hotels and their customers.

Are you on the map?

Paraguay

Peru

Colombia

Mexico

Swaziland

Zambia

VU

Uzbekistan

United Kingdom

United Arab Emirates

Uganda

Tunisia

Turkey

Tunisia

Thailand

Sweden

Switzerland

Sri Lanka

Spain

South Korea

South Africa

Slovakia

Singapore

Seychelles

Serbia

Saudi Arabia

Russia

Romania

Qatar

Portugal

Poland

Philippines

Papua New Guinea

Oman

North Macedonia

Nigeria

New Zealand

New Caledonia

Netherlands

Myanmar

Morocco

Montenegro

Mauritius

Malta

Maldives

Malaysia

Luxembourg

Lithuania

Lebanon

Latvia

Kuwait

Kenya

Kazakhstan

Jordan

Japan

Italy

Israel

Ireland

Indonesia

India

Iceland

Hungary

Hong Kong

Guam

Greece

Germany

Georgia

France

Finland

Fiji

Faroe Islands

Ethiopia

Estonia

Egypt

Czech Republic

Cyprus

Croatia

Congo

Cameroon

Cabo Verde

Bulgaria

Botswana

Belgium

Bahrain

Azerbaijan

Austria

Australia

Armenia

We excel at

Enhance your online presence and visibility, and increase your local search impressions and interactions by a minimum of 20%. Service highlights include listing setup and verification, optimisation, monitoring, updates, issue resolution, improving driving directions, creating unique service descriptions, and removing spam and fraudulent reviews.

Let us help you take control of your online reputation, as in today’s digital landscape, it can make or break your business. Our comprehensive reputation management services include monitoring and responding to reviews, managing negative feedback, and proactively seeking opportunities to generate positive reviews and improve your online image.

Turn lookers into bookers with quality content tailored to serve searcher intent for your targeted key search phrases. Services include the creation and curation of unique business descriptions and Google posts, in addition to image and video content optimisation, that engage potential clients, elevate the user experience, and increase traffic.

Secure unlimited, high-quality links that boost your local search rankings and generate traffic. Our unique citation building method combines tech and human know-how expertise to accurately position businesses globally and bridge the gap between them and customers by utilising a catalogue of popular location-based portals and business directories.

Easily understand, measure, and communicate the impact of local search by visualising and comparing industry KPIs across date ranges. Our comprehensive reporting and insights enable clients to monitor trends and identify opportunities across visibility, engagement, and commercial performance at the property, destination, country, region, or portfolio level.

Take advantage of digital marketing and local SEO guidance for your website, social media, and other owned digital platforms or assets. Our search experts stay on top of the latest practices, algorithm updates, and tools and employ a holistic approach in evaluating and developing an all-encompassing optimisation strategy for your hotel and restaurant.

Our passion and proficiency

At Luau Group, we excel at providing tech-enabled, local SEO services tailored to the hospitality industry. We leverage a decade of experience from over 4,000 campaigns to help hotels expand their digital footprint. Our team helps hotels and restaurants optimise their online presence through comprehensive analysis and management of their digital image.

60

Return on investment

10

Years of expertise

500

Profiles ranked on Google

24/7

Customer support

LuauSoft Software

Cutting-edge software that takes your Local Search game to the next level.

Secure your reputation with our automated solutions, from review response suggestions to automated spam filters and statistics that identify areas for improvement based on customer feedback.
Understand, measure, and communicate the value of the local search channel, and leverage a range of data and visuals to identify opportunities and adjust your business strategies.
Enhance your reputation with our automated solutions — review response suggestions, spam filters, and sentiment analyses identifying areas for improvement based on customer feedback.

Crafting excellence with care

With a commitment to excellence, our team works tirelessly to deliver results-driven solutions and exceptional customer service. Whether you’re a small hotel chain looking to increase online visibility or a large enterprise seeking a comprehensive digital marketing solution, Luau has the expertise and resources to help you succeed. Our dedicated team of 30+ experts encompasses a diverse range of skills, including search marketing specialists, experienced project managers, and in-house developers.

Get started

Trusted by our beloved clients

Voices of Partnership

Silviya Marinova

Silviya Marinova

Founder & CEO

26, Feb, 2026

I hereby grant Luau Group the right to use my testimonial, name, position, and the attached photo (if provided) for promotional purposes on their website and in other marketing materials. I understand that this may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with Luau Group's services. may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with may include digital and print formats for a wide audience. I hereby grant Luau Group the right to use my testimonial, name, position, and the attached photo (if provided) for promotional purposes on their website and in other marketing materials. I understand that this may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with Luau Group's services. may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with may include digital and print formats for a wide audience.
SM

Silviya Marinova

Founder & CEO

26, Feb, 2026

I hereby grant Luau Group the right to use my testimonial, name, position, and the attached photo (if provided) for promotional purposes on their website and in other marketing materials. I understand that this may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with Luau Group's services. may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonia I hereby grant Luau Group the right to use my testimonial, name, position, and the attached photo (if provided) for promotional purposes on their website and in other marketing materials. I understand that this may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with Luau Group's services. may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonia
Ivan Marinov

Ivan Marinov

Founder & CEO

26, Feb, 2026

I hereby grant Luau Group the right to use my testimonial, name, position, and the attached photo (if provided) for promotional purposes on their website and in other marketing materials. I understand that this may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with Luau Group's services. may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with may include digital and print formats for a wide audience. I hereby grant Luau Group the right to use my testimonial, name, position, and the attached photo (if provided) for promotional purposes on their website and in other marketing materials. I understand that this may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with Luau Group's services. may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with may include digital and print formats for a wide audience.
Maria Marinova

Maria Marinova

Founder & CEO

26, Feb, 2026

I hereby grant Luau Group the right to use my testimonial, name, position, and the attached photo (if provided) for promotional purposes on their website and in other marketing materials. I understand that this may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with Luau Group's services. may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with may include digital and print formats for a wide audience. I hereby grant Luau Group the right to use my testimonial, name, position, and the attached photo (if provided) for promotional purposes on their website and in other marketing materials. I understand that this may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with Luau Group's services. may include digital and print formats for a wide audience. I acknowledge that I have provided this testimonial voluntarily and without any promise of compensation. I affirm that the testimonial reflects my genuine experience with may include digital and print formats for a wide audience.

Pick what suits you best

Individual Hotels

Complete Local SEO Solutions, starting from $3,000

Get started

Hotel Chains

Request your scalable SEO Plan for more than 10 locations

Get started

F&B Outlets

Get more foot traffic from Local Search, starting from $2,000

Get started

Frequently asked questions

Everything you need to know about the product and billing.

Local SEO can benefit hotels by helping them attract more guests from the local area. By optimising your hotel’s online presence, you can increase the visibility of your hotel to potential guests who are searching for accommodations in your area.

The time it takes for hotels to see results from local SEO efforts can vary depending on a number of factors, including the competitiveness of the market and the quality of the hotel’s local SEO efforts. However, it is generally recommended to allow at least 12–18 months for local SEO efforts to start paying off.

When you sign up with Luau, you will receive:

  1. Local search optimisation that fits your individual business needs
  2. Search visibility for a select number of targeted phrases
  3. Dedicated account manager to answer all your questions
  4. Full access to the LuauSoft Dashboard with all reputation management tools
  5. Performance reports, including insights on performance and recommendations from our experts as needed
  6. Newsletters with our solution’s updates, news, and hotel marketing tips

If you have already set up your Google Business Profile and you are in charge of your account, we will set you up in 2–3 days. In case we need to create or track down your account, it might take up to 7-10 working days.

SEO efforts will start paying off after at least 12–18 months. This is why our contracts are annual with a 3-month months cancelation notice and are renewed each year.

Your data is entirely private and is not shared with any third parties. We’ve put advanced security systems in place to ensure the safety of your data.

Want to join our digital footprint?

We will support you and get answers to all the questions that you have.

Let's talk
Duration
03/2025 - 09/2026
Total Budget
659 840.00 BGN
EU Funding
395 904.00 BGN

LuauSoft

AI-Integrated LOCAL SEARCH MARKETING CAMPAIGN MANAGEMENT SYSTEM

LuauSoft is an integrated software solution developed by Luau Group Ltd to optimize the management of local search online marketing campaigns through automated, reliable, and scalable tools tailored for the hospitality industry.

Operational Programme

INNOVATION AND COMPETITIVENESS 2021-2027

Our Insights

Jaklin Topalova • 02/22/2024

Do’s and Don’ts in Local Search

Unlock the full potential of your business with our essential Dos and Don'ts for optimising your Google Business Profile and local search channel. From selecting relevant categories to responding to customer reviews, our guide ensures your business shines brightly.
Read more
  • Veliko Kostadinov • 02/21/2024

    What Makes Local SEO for Hotels Different?

    Discover the secrets to dominating local SEO for your hotel business with our comprehensive guide. Unlike typical local SEO results, hotel packs require a unique approach. Learn how to maximise visibility cost-effectively by setting up your Google Business profile, optimising imagery assets, managing amenities, and more.
    Read more
  • Aylin Seidova • 02/20/2024

    The Basics of Local SEO Optimisation

    Maximise your business's visibility and potential with our step-by-step guide to effective local SEO optimisation on Google. Learn why Google is the ultimate platform for reaching a vast audience and how to harness its power for unparalleled visibility. From setting up your Google Business Profile to optimising your online presence.
    Read more

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Residential area “Chaika”, blk.203, ent.B, fl.9, studio 1 Varna 9005 Bulgaria

web@luaugroup.com

+359-88-336-0442

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